Looking back on his time as Insider’s deputy editor, Northern Lights communications director Ben Pindar shares the secrets of business success from the hundreds of top entrepreneurs he interviewed over the years. This blog first appeared on Insider Media. Over the past few years I’ve been in a privileged position that many would pay a … How to grow your business – top tips from 400 entrepreneurs
The B2B and academic worlds have been slower, on the whole, than B2C to see the potential of social media for driving brand engagement, building strategic relationships and establishing influence and thought leadership – both online and offline. However, some have seen the potential, invested, and are now reaping the rewards. Sheffield Business School are … Social media audits for corporates and universities: Part one
A Bradford University School of Management student who is on course to complete the country’s first sector specific financial planning degree will be honoured tonight with a special award from the Bradford Insurance Institute after coming top of the class in her exams. 24-year-old Jelena Savonina, from Bradford, is being presented with the Colin Dallas … Pioneering Bradford student to get top insurance honour
This week Simon Cowell has been tweeting pictures of himself with his new baby. Are these tweets changing his personal brand? What have you tweeted in the last few weeks – and what is your twitter profile saying about you? Have you thought about your online ‘brand’ and how you reflect this across all social … Personal branding in social media – what should tweets (and LinkedIn/blogs) say about you?
Is there a difference in negotiation skills between men and women?
Handling a crisis in schools – practical tips for head teachers and governors. Plan ahead, be honest and transparent, communicate with everyone from staff to parents, media to community groups. Get yourself some expert help – it can be a lonely place.
Pulsar Instruments is helping businesses by providing innovative noise measurement products that protect staff.
If you want to appear at the top of Google searches, you don’t need to rely on your web and IT teams to get you there. But you need to start thinking like a search engine to make it work.
In the last year we have been trying to recruit a senior member of our team. We have interviewed in-house and agency PR people, journalists, social media specialists. But very few are able to combine good old fashioned PR with online skills. And the biggest gap is in the ability to understand or write thought … Are PR professionals going to get serious about strategic blogging?
