Have you ever looked at your Facebook or Twitter profile as if you were an employer? Would you recruit yourself? Jobhunting eBook on social media for students We have just written an eBook, From Student to Salary with Social Media, to help students use social media in their job hunting (link to book). Employers say … Have you just graduated? Is your Facebook hindering or helping you to get a job?
Are teachers and academics short changing our young people? In academic and educational circles, many have been slow to adopt social media – and there are still those who are dismissive of social media as a lot of silliness. Perhaps an element of intellectual snobbery? Lecturers don’t have social media skills Whatever the reason, students … Students must be educated in social media
What are the greatest risks from social media for law firms? This was one of the topics I covered at a talk I was invited to give to the Professional Services Marketing Community in Dubai – as well as looking at the opportunities. Delegates were in marketing and business development roles from many of the … What are the social media risks and opportunities for professional firms?
Last week the media was in the midst of a tax avoidance frenzy, with comedian Jimmy Carr the focus of the tirade. While the headlines were about the tax issues, ‘stars who avoid tax are no better than benefit cheats’, the story began because Jimmy Carr was caught doing exactly what he had slated … How to ensure your chief exec avoids a ‘Jimmy Carr’
This blog first appeared on the Chief Learning Officer Middle East – The Social Network Community for L & D and HR Professionals website Employers are in a dilemma. How should they manage their employees’ use of social media? Many bosses are blocking access to Facebook and YouTube, thinking this will ‘protect’ their business. Actually, … Is your company at risk from your employees using social media?
When I joined Northern Lights PR in January 2011, Victoria and the team were just embarking on a mission to prove ‘why you can’t ignore social media in business’. At that time, the consumer market was rolling out some creative, high volume campaigns using Facebook, Twitter and other platforms but there were few B2B case … Content is king: How social media has given greater credibility to communications in business
I was delighted to be asked to speak at an evening event for York Professionals this week. There were five of us each giving short sharp 15 minute talks – and mine was on LinkedIn. Before the event I researched the 39 members and speakers attending to see who was already on LinkedIn and how … Why your LinkedIn profile must be 100% complete – and how to do it
Is the social housing sector being over cautious in not embracing social media? Members of The Guardian’s housing network certainly think so. In February a poll of Guardian housing network members revealed that 83 per cent do not think the housing sector is realising the full potential of social media. A month after this poll … Why Housing Associations need to embrace social media
A year ago, when I wrote our free ebook on social media for business, we knew that LinkedIn would work – but we didn’t really have the evidence. Now a year on, we are starting to hear great stories. So here are the ways that your business can win business from LinkedIn, based on the … Four easy steps for fee earners to win business from LinkedIn
