This is it – I’m putting my neck on the line and I’m making a decision about whether Google+ will shutdown or whether Google+ will become bigger than Facebook. I’ve spent many months understanding and learning to love this platform and then developing insights and Google+ tips for businesses. I’ve delivered a wide range of … Is Google+ the future of social media?
Get your board into technology Last week Sony cancelled the release of Hollywood film, The Interview because of computer hacking threats. The company has been slated for this decision – even by President Obama – not just for being weak but because Sony’s board is seen as not being IT savvy and not having managed … Where are the opportunities for 2015?
Office parties in the holiday season are an important part of rewarding and motivating staff, but in the social media age they can be fraught with potential pitfalls for damaging your brand and causing costly employment issues. With staff’s lives now intertwined with Facebook, Twitter, Snapchat and a wealth of other social media platforms, occasions … Managing social media at the office party
In part one of the ten top tips for Goole+ blog I talked about the unstoppable rise of Google+ and why every business should now be using it to improve their online profile. The blog looked at why Google+ is a powerful tool in ensuring you get to the top of Google’s search rankings, why … Ten top tips for Google+ – Part Two
Google+ cannot be ignored and here I’ve shared some of the top tips I’ve picked up along the way to help you harness the power of this “sleeping” online giant.
Google+ was launched on 28 June, 2011 with Google determined to make this latest social media platform the new LinkedIn, Twitter, Facebook and Skype all rolled in together.
Yet three years on, few business people are really using it – and it is a rarity to find anyone who loves it.
So why do I say you have to love it?
The last year has been a tipping point for businesses – few now dismiss social media as a nonsense, most are pretty enthusiastic about LinkedIn and most are using or trying to use other social media such as Twitter and blogging. But in the last month I have been asking businesses, ‘who is using Google … How to use Google Analytics – and why you should
Victoria Tomlinson of Northern Lights had two speaking slots at the University of Southampton’s HealthPharma Conference in the summer. The first one was talking to students about how employers are using social media – both to check out behaviours online but also using search engines (Google, LinkedIn, Twitter etc) to find students. It is important … How employers are using social media to find students
Victoria Tomlinson of Northern Lights was guest speaker at the University of Southampton’s HealthPharma Conference in the summer. Here she talks about how social media can help academics to demonstrate and improve significance and reach of their research – both important under the new REF framework where impact counts for 20% of the assessment. Read … Research, Social Media and REF impact #HealthPharma
