For local authorities, Government departments, councils and metropolitan boroughs, using social media can be a major headache. With hundreds of different departments, a multitude of agendas, a diverse range of stakeholders and events ranging from small meetings to major catastrophes, creating an effective and engaging social media community can be a significant challenge. While managing … How are councils making use of social media?
This blog appeared on Prime Women and looks at how to use LinkedIn to boost your career. If you have personal ambitions for 2016, LinkedIn is one of the most powerful tools to help you achieve these. Follow these steps to make a great start on LinkedIn
The end or start of a year is a good time to reflect, analyse and plan. This week I have been looking at the stats for our blog and seeing what I can learn from them and planning what we should do in 2016. A key task is to see which blogs are doing best, … Top ten blogs of 2015 – and what we can learn from them
Here I offer my ten predictions for social media in 2016, sharing the top social media trends and opportunities for business.
Here at Northern Lights we’ve seen a rise in popularity of press releases once again and are producing them for a variety of clients.
At a recent event hosted by our client the Leeds Law Society, the heads of the legal sector in the UK came together to debate the future of the profession. It was a fascinating debate and one key element that emerged from the session was the need for law firms to embrace digital technology. Digital … ‘Digital is critical for the future of law firms’
Northern Lights broke into exports in just 28 days and used LinkedIn and social media to research the market, secure overseas meetings and sign its first international deal in the Middle East. Here, chief executive Victoria Tomlinson explains how Northern Lights targeted overseas markets, researched export opportunities, sought introductions to business leaders in other countries … How did Northern Lights break into international trade?
We share our experiences and tips for small businesses to break into international trade. Read the blog on Leeds City Region Enterprise Partnership website here. If you would like support to explore new markets and seek out exciting business opportunities overseas, click here to browse support from the LEP and their partners.
I am helping an organisation with their internal communications and we are trying to make their employee event more relevant and engaging for those attending. We are involving more employees and building in some interaction, but inevitably a number of leaders still want to talk from a lectern and use PowerPoint to support their talk. … How to tell stories in presentations
