Communications

How do businesses make the most of the Tour de France Grand Depart?

The world’s biggest sporting event, the Tour de France, is coming. For those outside of Yorkshire, you can’t have escaped the media hype about the Grand Depart touring “God’s Own County”. For those in Yorkshire, the swarms of roaming road resurfacing teams and hoards of grandmothers furiously knitting tiny cycling jerseys at the roadside for How do businesses make the most of the Tour de France Grand Depart?

Five forms of social media anxiety – and what to do about them

Catherine Manthorpe works at the University of Hertfordshire and has been exploring how academics use social media to support their research.  She has noticed that there is a broad divide between those that have enthusiastically embraced social media and those that view the prospect with varying degrees of alarm.  Scratching the surface a bit more Five forms of social media anxiety – and what to do about them

Twitter for Business: Lists

How to use Twitter for business and create Twitter lists – a three step plan to be strategic The first part of this blog covered First Steps for Twitter Beginners.  Hopefully you have now set up your profile, followed a few people and posted your first tweet – or two! Part two of this blog Twitter for Business: Lists

Succession planning – how do you prepare for when a key worker leaves?

Claire Morley-Jones is the founder of HR180, a leading advisory firm that helps businesses with all aspects of people management and development. She recently delivered a talk on succession planning to the Managing Partners’ Forum and here she shares her thoughts on the issue. Succession planning is a fundamental part of any business’ future survival Succession planning – how do you prepare for when a key worker leaves?

Building social media into your stakeholder engagement strategy

Stakeholder engagement is considered by 82 per cent of senior communicators across Europe to be important to their organisation’s success, according to research by Brunswick Insight – and 90% expect the scope and scale of stakeholder engagement activities to increase dramatically over the next five years. But surprisingly, while most acknowledge the importance of strategic Building social media into your stakeholder engagement strategy

First steps for Twitter beginners

Well done! You are about to join the one billion Twitter users worldwide – thanks to Craig Smith for all these Twitter statistics. But why do you want to start tweeting? Probably like most newcomers you have no idea, because you don’t know the potential?!….