If you want your blog to be successful you need to post regularly. That might be monthly, weekly or daily. For most professional, business and academic blogs we would recommend weekly.
Here are our tips to help you create a blog editorial calendar and to post regularly
Emily Knowles is a media studies graduate working in PR and copywriting. After finishing my degree in 2011, my prospects of finding a decent entry-level job looked bleak. My marks were all right, but not outstanding, and the last sports award I won was in senior school. 1. Bleak prospects for job-hunting graduates The only … Were our universities right – ‘social media is a modern obstruction to gainful employment’?
The first challenge we had as a group was ‘how do you define ‘engaged employees’?’ This was clearly a new concept to many around the table. The consensus was that engaged employees feel involved in the business, have a clear idea about where it is going and their role in that, there is strong teamwork and employees give that bit extra because they want to see success.
Ten great blogging tips for #academics to promote their research
Social media is now seen as a serious business tool – but business leaders are still not sure how to use it.
Here are a few of the tips and insights that I took away from Nigel Botterill’s masterclass. Give a talk about your own expertise and learn from it. Use your archive materials. Monthly newsletters need to be monthly. Information marketing has enormous potential.
What percentage of senior executives – of UK FTSEs and corporates – would you expect to be on LinkedIn? To be honest, I was trying to guess and couldn’t decide. There are plenty of reasons for senior people NOT to be using social media, but even more for them to be active so they understand … Is it time for all senior executives to understand the principles of business-focused social media?
Have you taken part in a webinar with half a dozen nationalities from China to Silicon Valley – and all the challenges of varying quality of internet connections? With flights grounded due to Hurricane Sandy and New York still not functioning normally, no doubt more people than ever are using this extremely useful business tool. … Five failsafe tips to ensure successful international webinars
In my last blog, we had a brief look into the history of blogging and how bloggers are now major influencers in business: Why B2B Can’t Ignore Blogging But what about writing a blog yourself? Taking things back to your business, the best way to control online opinion (or at least to influence it in … 12 Reasons Why Blogging is Good For Business
