We’ve helped a number of clients go through the torture of media training in just the last month – and I’ve also gone in front of a camera to promote our ebook to help students who are jobhunting. A number of themes struck me as we were doing these. Here are our tips if you … Six essential tips for successful video blogs and media commentators
I’ve recently been helping schools and colleges with their social media marketing. In May, I was invited to speak about social media at the 2012 AMDIS Conference – the annual conference of The Association for Marketing and Development in Independent Schools. I wrote about it in my blog here. What comes across time and time … Should Schools and Colleges Teach Social Media?
At the end of 2011, there were: 181,000,000 blogs worldwide 18,700,000 million bloggers (6.7m on blogging websites, 12m using social networks) [source: Nielson] Everyone and his dog seems to have a blog (or web-log) nowadays! But while the B2C sector has picked up on consumer appetite for reading and sharing blogs, and has embraced blogging … Why B2B Can’t Ignore Blogging
As bright students start at university this week – will they start using social media professionally to help them get a job in three years’ time? Lisa Bachelor at the Guardian points out the importance of ‘soft skills’ or ‘employability skills’ which she says are becoming increasingly important to graduate recruiters: “While hard skills refer … Three year success plan for university students to get a job – with networking and social media
There have been three shocking PR blunders this week that every student and practitioner of PR and communications should analyse. But I also heard a media interview on Saturday which was a textbook case of how to own the interview, answer the question but firmly take the interview where you – and the audience – … This week’s PR blunders – and one outstanding success
Have you ever looked at your Facebook or Twitter profile as if you were an employer? Would you recruit yourself? Jobhunting eBook on social media for students We have just written an eBook, From Student to Salary with Social Media, to help students use social media in their job hunting (link to book). Employers say … Have you just graduated? Is your Facebook hindering or helping you to get a job?
A’ Level results are out. Great excitement for some, disappointment for others – and uncertainty for large numbers. Will their university of choice still accept them if they just missed a grade? The hard work has started at both UCAS and in universities – answering thousands of queries and helping students through clearing. Most businesses … UCAS shows universities and businesses how to use Facebook for real customer engagement
Guest blog by Sarah Larby The five Facebook faux pas that could cost you a job Like many people, I saw social media as a way of keeping in contact with friends, uploading photos and following trends and celebrities. However, having read Northern Light’s ebook ‘From Student to Salary’ I realise it can be used … The five Facebook faux pas that could cost you a job
Are teachers and academics short changing our young people? In academic and educational circles, many have been slow to adopt social media – and there are still those who are dismissive of social media as a lot of silliness. Perhaps an element of intellectual snobbery? Lecturers don’t have social media skills Whatever the reason, students … Students must be educated in social media
