Digital PR

Interview with Richard Millington, founder of Feverbee.com at the Tactical Psychology of Digital Engagement Conference

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Richard Millington, founder of Feverbee.com, outlines the challenges that community managers are facing and how he sees their role developing and the new tools and ideas to help them. Richard says: “We haven’t evolved much in the last couple of years and the key thing will be to look beyond the traditional community skills.”  ” … Interview with Richard Millington, founder of Feverbee.com at the Tactical Psychology of Digital Engagement Conference

Are there risks to guest blogging and posting on LinkedIn? Tips on how to protect yourself against Google penalties

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Guest blogging – writing articles to be posted on other people’s websites – is a really useful tool in the content marketing toolbox. And when it comes to content marketing, the more mentions and links the better. Increased reach, more exposure – it all sounds great, right? Well, not always. If your blog or article … Are there risks to guest blogging and posting on LinkedIn? Tips on how to protect yourself against Google penalties

How are councils making use of social media?

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For local authorities, Government departments, councils and metropolitan boroughs, using social media can be a major headache. With hundreds of different departments, a multitude of agendas, a diverse range of stakeholders and events ranging from small meetings to major catastrophes, creating an effective and engaging social media community can be a significant challenge. While managing … How are councils making use of social media?