Public Relations

How to read a Kindle e-book on your smartphone, PC, laptop or tablet – and become a bestseller? #SocMedX

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Northern Lights PR How to write a top ranked busines blog

As we already discussed in our last blog we are launching our new e-book, How to Write a Top-ranked Business Blog (to help business leaders, professionals, academics and journalists) on 19 November 2013. When the book goes on sale on Amazon, we are running a social media experiment to see if we can engage enough … How to read a Kindle e-book on your smartphone, PC, laptop or tablet – and become a bestseller? #SocMedX

Does the BBC despise business? And why?

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Why do we need the BBC to reflect business people in a more realistic way and why is it that businesses have for years been saying the media does not like or reflect what we do? And do we in the business community have a role to play in bringing change?

Why are housing associations and social media still not walking hand in hand?

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It’s been just over a year since we in Harrogate put together our e-guide on Social Media for Housing Associations and talked about how housing associations need to embrace social media and marketing. But 12 months on it seems that there are still not enough housing associations using social networking sites to engage with their … Why are housing associations and social media still not walking hand in hand?

The power of networking in large corporates – are your coffees strategic?

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Over the last year I have run a number of sessions on networking, both for global corporates and for universities.  While the sessions for universities have tended to focus on networking skills for a job, and particularly on how to walk into a room full of strangers, covered in this guest blog for the University … The power of networking in large corporates – are your coffees strategic?

10 event organiser inside secrets to guarantee senior people attend events

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“We send out so many invitations – but the right people never attend events.” It doesn’t matter where you are in the world, this seems to be one of the biggest challenges for marketing teams.  I have now heard this comment dozens of times just this year: Dubai and UK; universities, corporates, charities and public … 10 event organiser inside secrets to guarantee senior people attend events