Public Relations

Why B2B Can’t Ignore Blogging

At the end of 2011, there were: 181,000,000 blogs worldwide 18,700,000 million bloggers (6.7m on blogging websites, 12m using social networks) [source: Nielson] Everyone and his dog seems to have a blog (or web-log) nowadays! But while the B2C sector has picked up on consumer appetite for reading and sharing blogs, and has embraced blogging Why B2B Can’t Ignore Blogging

Three year success plan for university students to get a job – with networking and social media

As bright students start at university this week – will they start using social media professionally to help them get a job in three years’ time? Lisa Bachelor at the Guardian points out the importance of ‘soft skills’ or ‘employability skills’ which she says are becoming increasingly important to graduate recruiters:  “While hard skills refer Three year success plan for university students to get a job – with networking and social media